Tag Archives: Commercials

What Is Unusual?

Posted on January 18, 2010 by Terry Taylor

Have you seen the commercials for Chantix? It is a smoking cessation prescription medication. All of these pharmaceutical commercials have a long recitation of side effects and warnings. We have heard them for years: constipation, nausea, gas, etc. Everything on … Continue reading →

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Butts

Posted on February 18, 2009 by Terry Taylor

I have one. You have one. Animals have them. While guys getting hit in the groin may still be popular, the biggest thing in advertising these days is your butt (not literally, of course). It started with the “does this … Continue reading →

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The Crowd

Posted on February 6, 2009 by Terry Taylor

An old friend of mine, Peter Kaufman, recently invited me to a function where it was my job to be a panelist, talking to a fairly large group (who paid to get in – more for the drinks than the … Continue reading →

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“Sausages! Sausages! Saaaaausages! Sausage! Sau-sage!”

Posted on February 1, 2008 by Terry Taylor

I have said this for 20 years (if you have worked with me, you know it already): Every commercial should have a dog, preferably a talking dog. Bud Light knows this truth of advertising. Few branders have put as many … Continue reading →

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All Commercials Must Look Like a Target Commercial. It’s the Law.

Posted on October 12, 2007 by Terry Taylor

Somewhere, someone gave the order. The edict has come down, in case you were absent for the meeting. The Ad gods have spoken. Every retail commercial on TV must look exactly like a Target commercial. You know the ones; they … Continue reading →

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Cavemen

Posted on May 2, 2007 by Terry Taylor

I have been hearing about this for a while; the Geico cavemen (created by the Martin Agency under the creative direction of a wonderful un- caveman named Steve Bassett) may get their own sitcom on ABC. Apparently, Martin Agency writers … Continue reading →

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After-Bowl Ads Get More Attention Than Super Bowl

Posted on February 13, 2007 by Terry Taylor

After two mechanics did the lip-shimmy up the chocolate shaft of a Snickers bar while working on a car and ended the ordeal with a kiss during the Super Bowl commercial snoozathon, a particular group got offended and started complaining, … Continue reading →

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Big River’s 2nd Annual Super Bowl XLI (that’s 41 for a dog) Review

Posted on February 5, 2007 by Terry Taylor

Here’s my annual breakdown of the game and the commercials and the halftime show. Wait. What’s that smell? Oh, it’s the commercials. I thought somebody had left a cheese log out since the college bowl games. All in all, not … Continue reading →

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Super Bowl Observations

Posted on February 6, 2006 by Terry Taylor

A really quick look at yesterdays Super Bowl game. Tweet This Post

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