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	<title>Big River News</title>
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	<link>http://bigriveradvertising.com/blogs/news</link>
	<description>Just another Big River Blogs Sites site</description>
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		<title>Big River Represents at the RAD Show!</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/16/big-river-represents-at-the-rad-show/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/16/big-river-represents-at-the-rad-show/#comments</comments>
		<pubDate>Mon, 16 Apr 2012 15:54:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Big River]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=529</guid>
		<description><![CDATA[Friday the 13th was a lucky day for Big River. On that date, the Richmond Ad Club honored the best in advertising with its prestigious cannon balls. Big River collected an arsenal of cannon balls for our work on behalf &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/04/16/big-river-represents-at-the-rad-show/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div id="attachment_532" class="wp-caption aligncenter" style="width: 650px"><a href="http://bigriveradvertising.com/blogs/news/files/2012/04/478476_10150667730518461_45273598460_9412185_198129855_o.jpeg"><img class="size-large wp-image-532" title="The arsenal" src="http://bigriveradvertising.com/blogs/news/files/2012/04/478476_10150667730518461_45273598460_9412185_198129855_o-1024x768.jpg" alt="The arsenal" width="640" height="480" /></a><p class="wp-caption-text">The arsenal</p></div>
<p>Friday the 13th was a lucky day for Big River. On that date, the Richmond Ad Club honored the best in advertising with its prestigious cannon balls. Big River collected an arsenal of cannon balls for our work on behalf of the Virginia Lottery (including Gold for TV), a Gold Interactive for the new Classified Moto website and an award for our World AIDS Day work.</p>
<div id="attachment_530" class="wp-caption alignleft" style="width: 160px"><a href="http://bigriveradvertising.com/blogs/news/files/2012/04/r0414-adad.jpeg"><img class="size-thumbnail wp-image-530" title="The Terry Taylor" src="http://bigriveradvertising.com/blogs/news/files/2012/04/r0414-adad-150x150.jpg" alt="The Terry Taylor" width="150" height="150" /></a><p class="wp-caption-text">Terry, contemplating something awesome.</p></div>
<p>But our biggest honor on Friday night was having our own Terry Taylor recognized as “Ad Person of the Year” at the festivities.  Terry was called a “storyteller par excellence” and was acknowledged as a pioneer in social media with this popular blog and infamous Twitter novel. One of Terry’s nominators put it best:  “Terry has a professional pedigree more prestigious than a Westminster Kennel Club champion, but he remains as humble, honest and true as a terrier mutt.”</p>
<p>&nbsp;</p>
<p>Below is our tribute to the legend himself.</p>
<p><a href="http://www.youtube.com/watch?v=f6O8z8CPvF8">http://www.youtube.com/watch?v=f6O8z8CPvF8</a></p>
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		<title>Terry Taylor Named Richmond’s “Ad Person of the Year”</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/14/terry-taylor-named-richmonds-ad-person-of-the-year/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/14/terry-taylor-named-richmonds-ad-person-of-the-year/#comments</comments>
		<pubDate>Sat, 14 Apr 2012 06:00:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Staff]]></category>
		<category><![CDATA[Terry Taylor]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=516</guid>
		<description><![CDATA[http://www.youtube.com/watch?v=f6O8z8CPvF8 Big River’s executive creative director Terry Taylor was honored as “Ad Person of the Year” at the Richmond Ad Club’s annual awards festivities.  Terry was called a “storyteller par excellence” and was acknowledged as a pioneer in social media &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/04/14/terry-taylor-named-richmonds-ad-person-of-the-year/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=f6O8z8CPvF8">http://www.youtube.com/watch?v=f6O8z8CPvF8</a></p>
<p>Big River’s executive creative director Terry Taylor was honored as “Ad Person of the Year” at the Richmond Ad Club’s annual awards festivities.  Terry was called a “storyteller par excellence” and was acknowledged as a pioneer in social media with this popular blog and infamous Twitter novel. One of Terry’s nominators put it best:  “Terry has a professional pedigree more prestigious than a Westminster Kennel Club champion, but he remains as humble, honest and true as a terrier mutt.”
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		<title>Big River Scores Multiple Awards</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/12/big-river-scores-multiple-awards/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/12/big-river-scores-multiple-awards/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 06:00:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Big River]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=524</guid>
		<description><![CDATA[Three of Big River’s TV commercials for the Virginia Lottery were recently honored with Telly Awards. Two spots won in the Regional TV and Multi-Market Cable category; a third won in a special effects category.]]></description>
			<content:encoded><![CDATA[<p>Three of<strong> </strong>Big River’s TV commercials for the Virginia Lottery were recently honored with Telly Awards. Two spots won in the Regional TV and Multi-Market Cable category; a third won in a special effects category.
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		<title>Scott Ackerman speaks at AIGA Richmond Coffee Talk</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/10/scott-ackerman-speaks-at-aiga-richmond-coffee-talk/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/10/scott-ackerman-speaks-at-aiga-richmond-coffee-talk/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 06:00:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Staff]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=518</guid>
		<description><![CDATA[Richmond’s AIGA chapter invited our creative technology director Scott Ackerman to speak about the challenges of web typography at their February Coffee Talk.  The challenges associated with using non-standard web fonts has long been a thorn in the side of &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/04/10/scott-ackerman-speaks-at-aiga-richmond-coffee-talk/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Richmond’s AIGA chapter invited our creative technology director Scott Ackerman to speak about the challenges of web typography at their February Coffee Talk.  <span id="more-518"></span>The challenges associated with using non-standard web fonts has long been a thorn in the side of designers, but now with the latest browsers and tools available to designers and developers, it easier than ever to implement beautiful typefaces on web and mobile devices that are light weight, searchable and ADA compliant.
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		<title>DevJam is on a roll!</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/09/devjam-is-on-a-roll/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/09/devjam-is-on-a-roll/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 06:00:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Staff]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=520</guid>
		<description><![CDATA[DevJam X will take place on April 11 at VCU&#8217;s School of Mass Communications, and will focus on micro processing. Big River created and launched DevJam, an effort to bring creatives of all backgrounds together to discover and play with &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/04/09/devjam-is-on-a-roll/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>DevJam X will take place on April 11 at VCU&#8217;s School of Mass Communications, and will focus on micro processing. Big River created and launched DevJam, an effort to bring creatives of all backgrounds together to discover and play with new technologies. <span id="more-520"></span>Thus far, topics have ranged from mobile development to physical computing to data visualization to remote controlled cannons. And while Big River has always been home to DevJam, we are always excited to partner with our friends around the city that host the DevJams.
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		<title>Big River Revitalizes a Popular Virginia Logo</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/04/04/big-river-revitalizes-a-popular-virginia-logo/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/04/04/big-river-revitalizes-a-popular-virginia-logo/#comments</comments>
		<pubDate>Wed, 04 Apr 2012 18:54:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=510</guid>
		<description><![CDATA[Not everyone knows, but Richmond Virginia is home to America’s friendliest marathon according to Runner’s World Magazine. To celebrate that, and their new sponsor Anthem Blue Cross Blue Shield, Big River was asked to create an update logo that that &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/04/04/big-river-revitalizes-a-popular-virginia-logo/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://bigriveradvertising.com/blogs/news/files/2012/04/AnthemRichmondMarathonLogo.jpg"><img class="alignright size-medium wp-image-512" title="AnthemRichmondMarathonLogo" src="http://bigriveradvertising.com/blogs/news/files/2012/04/AnthemRichmondMarathonLogo-300x225.jpg" alt="" width="300" height="225" /></a>Not everyone knows, but Richmond Virginia is home to America’s friendliest marathon according to Runner’s World Magazine. To celebrate that, and their new sponsor Anthem Blue Cross Blue Shield, Big River was asked to create an update logo that that was as friendly as the race itself.
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		<title>Big River’s client’s product appears with Dr. Oz</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/03/20/big-rivers-clients-product-appears-with-dr-oz/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/03/20/big-rivers-clients-product-appears-with-dr-oz/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 06:00:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=514</guid>
		<description><![CDATA[Marpac&#8217;s most popular sound conditioner, the Dohm™ was featured on Dr. Oz&#8217;s Show about his &#8220;Transformation Nation&#8221; plan. Groundbreaking research shows that sleep deprivation may be one of the reasons why you can’t lose weight, so he featured four different products that can &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/03/20/big-rivers-clients-product-appears-with-dr-oz/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Marpac&#8217;s most popular sound conditioner, the Dohm™ was featured on Dr. Oz&#8217;s Show about his &#8220;Transformation Nation&#8221; plan. <span id="more-514"></span>Groundbreaking research shows that sleep deprivation may be one of the reasons why you can’t lose weight, so he featured four different products that can help you sleep better on his show, one of which was the Dohm™. Big River had launched Marpac’s new website right before this show aired, and have also assisted with packaging and POS displays for the Dohm.™
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		<title>Big River goes &#8216;Live&#8217; from IxDA &#8217;12 in Dublin</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/03/05/big-river-goes-live-from-ixda-12-in-dublin/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/03/05/big-river-goes-live-from-ixda-12-in-dublin/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 06:00:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Staff]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=522</guid>
		<description><![CDATA[We know that the latest bells, whistles and shiny objects are all the rage in the digital space. But we also know that the bottom line to making great digital experiences lies in that description:  &#8217;experience&#8217;. The applications we build &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/03/05/big-river-goes-live-from-ixda-12-in-dublin/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We know that the latest bells, whistles and shiny objects are all the rage in the digital space. But we also know that the bottom line to making great digital experiences lies in that description:  &#8217;experience&#8217;. The applications we build are only as effective as they are usable. The Interaction Design Association (IxDA) conference is a melding of the industry&#8217;s leading User Experience minds. <span id="more-522"></span></p>
<p>Held this year in Dublin, Ireland, the sessions drew heavyweight speakers from many different industries such as product development, architecture, web design and advertising, to talk about the importance of &#8216;user first thinking&#8217; and what ultimately makes the things we build meaningful to a user. Scott attended the conference and sent Tweets to keep those of us left behind up to date on the conference’s happenings.
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		<title>Big River’s New Client Helps America Sleep</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/02/28/big-rivers-new-client-helps-america-sleep/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/02/28/big-rivers-new-client-helps-america-sleep/#comments</comments>
		<pubDate>Tue, 28 Feb 2012 06:00:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=501</guid>
		<description><![CDATA[Millions of people who struggle to get a decent night’s sleep swear by the soothing effects of “sound machines” that play tape-recorded sounds. Richmond-based branding and advertising agency Big River has been hired by Marpac to market the Dohm,™ the &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/02/28/big-rivers-new-client-helps-america-sleep/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Millions of people who struggle to get a decent night’s sleep swear by the soothing effects of “sound machines” that play tape-recorded sounds. Richmond-based branding and advertising agency Big River has been hired by Marpac to market the Dohm,™ the original sound “conditioner” without digital loops or recordings.<span id="more-501"></span></p>
<p>The Dohm™ featured a mechanical fan that provides the soothing sound of rushing air and silences sounds much more effectively than a conventional sound machine.</p>
<p>Big River will help the North Carolina-based manufacturer prepare for the national roll-out of the Dohm™ by launching a new website, refining its packaging and assisting with point of sale displays. Later this year, the sleep conditioner, which was recently featured on <em>The Dr. Oz Show</em>, will be available nationwide in <em>Bed, Bath and Beyond</em> stores.</p>
<p>“We at Big River love to work with companies that are innovators in their respective fields. The folks at Marpac pioneered and evolved this technology and now have created a product that is head and shoulders above other competitors,” said Fred Moore, Big River’s president and CEO. “As brand-builders, this really excites us.“</p>
<p>“Marpac is pleased to be working closely with Big River,” said Marpac co-owner Gordon Wallace. “We loved their thoughtful, creative approach and fresh ideas.”</p>
<p align="center">* * *</p>
<p><strong><span style="text-decoration: underline;">About Marpac LLC</span></strong>  Since 1962, Marpac has combined ingenuity and craftsmanship to create high-quality sound conditioners known for exceptional sound, ease of use, and durability.  The pioneer in sound conditioning, Marpac is proud to manufacture its products in the USA, to maintain its small-company values, and to be dedicated to serving its customers.  Marpac still believes that the little things are very important.  Please visit <a href="http://www.marpac.com">www.marpac.com</a> for more information.
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		<title>Big River Will Assist Williamsburg Winery with its Social Media Efforts</title>
		<link>http://bigriveradvertising.com/blogs/news/2012/02/27/big-river-will-assist-williamsburg-winery-with-its-social-media-efforts/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2012/02/27/big-river-will-assist-williamsburg-winery-with-its-social-media-efforts/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 06:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Big River]]></category>
		<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://bigriveradvertising.com/blogs/news/?p=499</guid>
		<description><![CDATA[Big River, a Richmond-based, independently owned branding and advertising firm, has been hired by Williamsburg Winery to create a social media presence for the multi-generational, family-owned business that boasts a winery, European-style hotel, two restaurants and wine shop. The agency &#8230; <a href="http://bigriveradvertising.com/blogs/news/2012/02/27/big-river-will-assist-williamsburg-winery-with-its-social-media-efforts/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Big River, a Richmond-based, independently owned branding and advertising firm, has been hired by Williamsburg Winery to create a social media presence for the multi-generational, family-owned business that boasts a winery, European-style hotel, two restaurants and wine shop.<span id="more-499"></span></p>
<p>The agency will create a branded presence for the Winery on Facebook, Twitter and other social media.</p>
<p>“We are pleased to have Big River as our communications partner,” said Patrick Duffeler II, president and chief operating officer. “We are impressed with their creative approach to our business challenges.”</p>
<p>Williamsburg Winery, located on a 320-acre farm, began wine production in 1987. Its Governor’s White is the largest selling Virginia wine in the state. In addition to its winery and wine shop, the property also houses Wedmore Place, a 28-room hotel, the Gabriel Archer Tavern, a casual dining restaurant and Café Provencal featuring Chef Tim Westby-Gibson.</p>
<p>“This is a great fit for Big River, given our experience in the hospitality industry and growing expertise in social media. It’s wonderful that Williamsburg Winery has entrusted us to help them grow their businesses,” said Fred Moore, Big River’s president and chief executive officer.  “We look forward to working with them for many years to come.”
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