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	<title>Big River News &#187; Healthcare</title>
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		<title>HMC Work Debuts</title>
		<link>http://bigriveradvertising.com/blogs/news/2007/09/14/hmc-work-debuts/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2007/09/14/hmc-work-debuts/#comments</comments>
		<pubDate>Fri, 14 Sep 2007 16:50:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Health Care]]></category>
		<category><![CDATA[HMC]]></category>
		<category><![CDATA[Healthcare]]></category>

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		<description><![CDATA[Big River and HMC have been busily launching a hugely successful new brand campaign over the summer that features one of the more unique tools in health care, HMC&#8217;s Life Dial. From interactive to brochures to ads to trade show &#8230; <a href="http://bigriveradvertising.com/blogs/news/2007/09/14/hmc-work-debuts/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><span id="more-20"></span>Big River and HMC have been busily launching a hugely successful new brand campaign over the summer that features one of the more unique tools in health care, HMC&#8217;s Life Dial. From interactive to brochures to ads to trade show booths and environmental design, the work just keeps flowing in every direction. It is a big river of tasteful work.
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		<title>BR helps HMC Win BP</title>
		<link>http://bigriveradvertising.com/blogs/news/2007/08/28/br-helps-hmc-win-bp/</link>
		<comments>http://bigriveradvertising.com/blogs/news/2007/08/28/br-helps-hmc-win-bp/#comments</comments>
		<pubDate>Tue, 28 Aug 2007 16:53:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Health Care]]></category>
		<category><![CDATA[HMC]]></category>
		<category><![CDATA[Healthcare]]></category>

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		<description><![CDATA[We are excited and proud to have been a part of HMC&#8217;s ginormous new business win of BP. Working behind the scenes on interactive and non-traditional ideas to engage new business (yes, that Engagement Branding thing again), Big River is &#8230; <a href="http://bigriveradvertising.com/blogs/news/2007/08/28/br-helps-hmc-win-bp/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><span id="more-23"></span>We are excited and proud to have been a part of HMC&#8217;s ginormous new business win of BP. Working behind the scenes on interactive and non-traditional ideas to engage new business (yes, that Engagement Branding thing again), Big River is branching into many new tributaries that don&#8217;t follow the same old river flow. This effort is just one of the many new and unique ways that creative solutions, that are far from the beaten path of old school concepts media solutions, can help clients.
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